Lost Ark Celebrates Western Release With New Trailer

In celebration of the Western release of Lost Ark, the game has received a new and explosive trailer showcasing some of what players will discover when delving into the game for the first time. The latest release from publisher Amazon Games has already proven a success even before its full Western launch, with Lost Ark hitting 500,000 concurrent Steam players ahead of its release date.

Originally released in Korea in 2019, Lost Ark‘s North American and European launch has been eagerly awaited by many. The game takes place in the fictional world of Arkesia, and tasks users with finding the Ark, which has the power to seal away demonic armies. Some fans already got the chance to go hands-on with the game thanks to a November 2021 beta, which helped to secure a number of players who’ve since been patiently waiting to get back into the title. Lost Ark‘s pre-launch success and high Steam player count comes thanks to early access granted with the Founders Edition pre-orders, giving fans a few additional days of play ahead of today, February 11, the official full release date for Lost Ark in the West.

Celebrating its Western release, Lost Ark has released a new accolades trailer enticing players into the world of Arkesia. The trailer highlights some of the free-to-play game’s world design, story, and MMORPG gameplay fans will now be able to experience, giving a taste of the high-octane action and combat contained within the fantasy game. It also cites several of the positive reviews Lost Ark earned before its release. The developer has also announced a partnership with Prime Gaming, which is set to offer exclusive in-game content to Prime members, beginning later this month. The goodies will include a Battle Pack Item with a Crystalline Aura, Amethyst Shard Pack, and Battle Chest Bundle.

Judging by Lost Ark‘s success on platforms like Twitch, it seems as though Amazon Games might finally have a hit on its hands. The publisher has previously struggled to break into the gaming sphere, with games like 2020’s Crucible being canceled just months after it launched, and newer releases such as New World seeing a quick decline in player numbers, despite its impressive start. Only time will tell if Lost Ark proves to be a success in the West for developer Smilegate and publisher Amazon Games, but with a solid foundation elsewhere in the world, and a growing fanbase in the West, it’s looking very possible.

Despite only having launched today, Lost Ark‘s Steam reviews are already looking impressive, with the game currently standing at a rating of “Overwhelmingly Positive.” The new and exciting launch trailer is only set to improve the game’s reception among fans, while also encouraging others to test out its gameplay and new realms. Those interested in playing Lost Ark can find it on Steam from today.

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