The popular social media app Snapchat is world renowned as a prominent application for social interaction between users. It offers a seemingly endless library of filters, fonts, and other features for its users to add to their photos and videos to share with close friends, or the entire world. For its iOS users in particular, Snapchat offers the opportunity to enroll in a Snapchat Beta, where users can test out and give feedback on features before they’re released. In order to remain a consistent Snapchat Beta Tester however, users might need to participate more than they would with other app betas.

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Originally released in 2011, Snapchat has remained a staple on the Mt. Rushmore of social media apps, due to its ability to adapt and grow in the saturated market. It has sustained popularity by constantly adding new features and fun ways for users to interact with one another. As of March of 2020, Snap Inc. revealed it has nearly 230 million daily active users and that’s a large pool of users to pick beta testers from. Here’s how to become one of those testers.

The first step in becoming a Snapchat Beta tester is to install the TestFlight app from the Apple Store. TestFlight is a beta testing app created by Apple that allows testers to receive beta versions of applications and give feedback to developers. Snapchat recommends enabling your TestFlight notifications so you are aware when an update is available (more on that later). Once TestFlight has been installed, Testers can click the Beta link provided by Snapchat to join the beta group and download the most recent update. After that, simply Snap to your hearts content. While the instructions to get enrolled in Beta testing are a… snap, staying in the good graces of the Snapchat developers sending out the Beta invites is not quite as simple.

Enrolling In Snapchat Beta Is Easy. Staying Enrolled, Not So Much

Being a beta tester for Snapchat gives users access to features before anyone else, a genuine perk. However, in order to continue to test Beta software, users need to keep a few things in mind. First, Snapchat Beta is currently only offered to its iOS-based users. According to Snapchat’s Beta page, Android enrollment is currently on hold. Another aspect to consider as a Beta Tester is that Snapchat releases one or two updates a week and expects feedback from its users.

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Snap Inc. uses TestFlight to cycle out its testers to ensure they are getting consistent and speedy feedback from the users that are engaging in a given update. With that said, new spots are constantly opening for testers because those who are not continually engaging are not receiving invites to the software updates. Users can check the Beta page daily to see if any spots are available which isn’t too big of a chore. However, to stay in the know and obtain the latest updates, Beta Testers must come back to the Beta page daily to ensure they are up to date. If this sounds challenging to users, Snapchat recommends downloading the public Snapchat app for the latest features. This essentially means if you can’t keep up with the Beta, just use regular old Snapchat and try out these new features once they go public.

It’s certainly a win-win for both sides with Snapchat offering Beta testing to its users… as long as you’re on an iOS device. Snapchat fanatics get to test out new features before the public and give their much anticipated feedback, while developers get a feel for what’s working and what still has some bugs to work out. However, it’s clear from Snapchat’s Beta page that much of the responsibility to stay updated and informed is the responsibility of the Tester, and if that user is not constantly updating and giving feedback almost daily, they will quickly be replaced with someone who will continuously engage. For those willing to give it a go and gain access to new and emerging features, be sure to bookmark the Snapchats Beta page, because you’re going to have to visit it quite often.

Source: Snapchat

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Scooter Doll
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Born from the cool waters of the Midwest, a young Scooter Doll put down the rattle for a crayon and has been writing ever since. As a study of Journalism, Cinema, and English he has nearly a decade of experience in writing anything from articles, to pitch decks and even feature screenplays. When he’s not writing he’s usually feeding his Chinchilla Ralph Waldo or watching the Chicago Cubs or Blackhawks.

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